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The following is a brief description of the types of business models you’ll most likely encounter while developing your in-store experience. Click on each of the links to find out more about each business model.

 

Consortium Model  |  Conglomerate  |  Broker  |  Turnkey

Consortium Model: The Consortium Business Model is designed to link the branded marketer directly with the manufacturer of the medium required for their POP display needs. Our model responds to the new demands in POP for imaginative, creative displays; speed-to-market; and efficient cost by utilizing our truly global network of multi-discipline manufacturers. Buy DIRECT from the manufacturer in all core disciplines (corrugated, wood, wire, metal, plastic, etc.) in all locations. Eliminate duplications of overhead and do it all with a SPOC (single point of contact). Make your displays and your results SHOUT with effectiveness and efficiency. Consortium is the new alternative model in POP. Continue on to see how this compares to the "old" or other alternative business models.

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