Consortium Model  |  Conglomerate  |  Broker  |  Turnkey

Broker: This type of business model is referred to as the classic “middleman.” What that means is that this business owns no materials or services needed to complete your POP process. They do not fully understand the manufacturing cost drivers and often design pretty displays that are very costly to produce. They add numerous levels of costly overhead throughout the process and generally have poor understanding of manufacturing quality-control processes that can ultimately reflect badly on you and your brand.